Video conference platform Skyrocket It is one of the breakthrough applications in 2020. Even if parts of the world begin to break free from pandemic-driven isolation, its adoption rate continues to climb. An insight from Sensor Tower’s forthcoming second quarter 2021 data summary report shows that even in a market where many companies such as the United States have started to reopen and workers are returning, Zoom is still the world’s top 10 downloads in the second quarter One of the applications goes to the office.
Zoom adoption rate remains strong in Q2 2021
At the beginning of the COVID-19 pandemic in the spring of 2020, consumers began to look for solutions to work, study and socialize remotely. As a result, Zoom soared to the top of the ranking of app adoption rates in the second quarter of 2020, becoming the world’s most downloaded app in the App Store and Google Play.
Although the adoption rate has slowed after the initial surge in interest, even in subsequent quarters, the app’s first installs remained strong, such as ranking 3rd in the third quarter of 2020 and ranking 3rd in 2020. Ranked 7th in the fourth quarter and the first quarter of 2021. , Zoom is the 6th most downloaded app worldwide in the second quarter of 2021. Since the start of the Sensor Tower Android data set in January 2014, it has accumulated approximately 944 million downloads. Zoom was launched on desktop and mobile devices in September 2012.
India becomes Zoom’s largest market
Zoom ranked higher in Asia last quarter, ranking behind No. 4 Facebook, Douyin (Including Douyin on China’s iOS), and InstagramThis may be due to continued regional blockades in countries such as India, which are still severely affected by the pandemic.India is now Zoom’s largest new and historical installation market, followed by the United States
In the second quarter of 2021, Zoom’s installations on the App Store and Google Play markets in India were approximately 28.4 million, compared with 13.8 million in the first quarter of 21, an increase of 106% from the previous quarter. This is in sharp contrast to the global trend. The number of global application installations fell by 14% from the previous quarter, and the number of downloads in the second quarter fell from 108.8 million in the first quarter to slightly more than 93 million.
Different stages of recovery
As the installation of Zoom shows, parts of the world are in different stages of recovering from the impact of COVID-19 on business. Sensor Tower’s second quarter 2021 data summary to be released next week provides a deeper analysis of various markets and application categories, as well as the overall performance of the mobile ecosystem last quarter.
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