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Maybe Bulgaria is one of the few countries in Europe that does not have its own Xiaomi store, but that’s not the case anymore. The company officially launched its first Xiaomi store in Sofia, the capital of the country.


Rice shop in the center of Sofia, Paradise

Rice shop in the center of Sofia, Paradise

We had the opportunity to talk to a representative who said that this is only the first of many Mi stores in the country and plans to open more. In addition, the official Xiaomi store in Bulgaria will work with new distributors with their own channels. In turn, this means that the Xiaomi store will offer some products that you couldn’t find in the country before.

Company representatives have a lot of interesting things to say about the company’s future plans, equipment, and even talked about the chip shortage crisis and how the company plans to deal with it. We are preparing a separate interview segment, please stay tuned for more information.

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