A smashing geolocation AR title Pokémon GO From Niantic Sensor Tower celebrates its fifth anniversary since its launch in 2016, with players spending more than $5 billion Store intelligence Data Display.

The latest milestone means that the title generates an average of $1 billion in revenue per year. It remains the clear leader in the global geolocation AR category, with $641.6 million in revenue in the first half of 2021.This makes it more than Dragon Quest From Square Enix, Which has accumulated US$261 million so far this year, and Jurassic World is alive From peopleThe first half of 2021 is also the best year in history for Pokémon GO, with revenues up 34% over the first half of 2020 and 130% over the first half of 2017.

Players' consumption on Pokémon GO in the first half of the world

Pokémon GO created a record player spending revenue in 2020, an increase of US$1.3 billion globally, a 41% year-on-year increase. As we enter the second half of 2021, the game has accumulated about half of its total revenue in 2020.


So far, the United States is the top income country for Pokémon GO, with a total income of 1.9 billion U.S. dollars, accounting for 36.6% of the country’s players’ lifetime spending. Japan ranked second with 32%, while Germany ranked third with 5.4%.

Google Play accounted for the majority of player spending, accumulatively 2.7 billion US dollars, or 52.8%, while App Store increased by 2.4 billion US dollars, or 47.2%.

To date, Pokémon GO has been downloaded approximately 632 million times. The United States ranks first in terms of installs, generating 115.5 million downloads, accounting for 18.3% of total downloads. Brazil ranks second in terms of installations, while India ranks in the top three.

Google Play occupies the largest share of downloads, with approximately 487 million installs, accounting for approximately 77%. At the same time, the App Store has downloaded 144.8 million times, accounting for about 23% of the total downloads.

Super evolution

Pokémon GO continues to be a strong player in the global mobile game market, maintaining relevance through a series of key updates and the continuous addition of new Pokémon. The COVID-19 pandemic and blockade may be a huge challenge for games that focus on outdoor players, but adding more stay-at-home features to let users play games has paid off, and revenue in 2020 hit a record high . This impressive performance continues, and 2021 has become a glorious year for popular games.

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